Custom Web Development Vs CMS Website Development

Whether you’re redesigning your website or starting to develop a website from scratch, you should always consider whether you want to go with custom website development or a conventional Content Management System or CMS website development. Don’t stop reading if you want to know what the better option is.

When it comes to starting a new web development project, there are various factors to examine in order to evaluate, whether you should use custom web development services or if you can get away with utilising standard CMS website development services. The business, marketing, system needs, and other practical issues to address are only a few of the practical issues to think about. Once you’ve determined your requirements, you’ll need to select if you want a custom website or prefer to choose a pre-configured standard CMS website. As a result, it’s vital that you grasp the advantages and disadvantages of each of these solutions.

Custom Website Vs. CMS Website

A custom website is one that is created from the ground up. We say “basically” because they’re usually built with open-source frameworks (code libraries) that other experts have produced for others to use in order to reduce turnaround times. This allows the developer to construct a unique website that is tailored to each client’s specific requirements.

A standard CMS website is one that has been previously built and includes a predetermined interface as well as some basic functionalities. These CMSs usually allow for some modification so that the user can tailor it to their own requirements. However, there are some serious drawbacks.

Is a Custom Website Better Than a Standard CMS Website?

When we provide these options to our clients, one of the first questions they ask is, “What’s better?” The reality is that at WB Designs, we always go with custom website development since it offers the most flexibility and is the most scalable model; nevertheless, there are rare situations where a conventional CMS website development is the best option.

In any case, here’s what it would entail if you choose one or the other, so you can decide for yourself.


Price is one of the most important considerations for any client. Custom web development is, without a doubt, more expensive. Despite this, they are more profitable in the long run. Why? These projects are tailored to the needs of a given organisation, meaning a higher return on investment. Additionally, because they are customizable, they are more durable, versatile, and scalable when it comes to extending and developing the platform. If our goal is to save time and go with a typical CMS website, it’s feasible that as our company grows, we’ll have additional needs.

Development Time

In this aspect, establishing a standard CMS website saves us a lot of time because we have a wealth of plugins to choose from that allow us to rapidly include them in our project. Because we can use pre-made templates, we can cut down on the time it takes to create them. Custom website development projects, on the other hand, necessitate prior effort in order to achieve an optimal structure and optimum design for the target audience in their business. This method can lengthen the time it takes to complete the project.

ROI & Conversions

To delve deeper into the topic of ROI, industry experts who specialise in custom web development receive a higher return on investment than development projects made using standard templates. The motivation is simple: when a website is built with business goals and the target audience in mind, conversions and sales increase.

User Experience

When it comes to enticing users and making revenue, the image plays a visual function. When it comes to establishing a satisfying user experience, custom WordPress website development services have more alternatives to create a website that is visually appealing, easy-to-use, and efficient. We may find ourselves anticipating users’ expectations and, as a result, adapting the purchasing process to meet their requirements.


You are the only one who knows where your company will go, and you need a website that can keep up. Custom websites are highly scalable, and you can get wherever you want to go if you and your developer work together. Standard CMS websites, on the other hand, have a lot more restrictions, and you may be surprised to learn that the software you chose does not allow you to make the improvements your business requires, and even if they can, the cost is much higher than it would have been with custom built website development.

SEO Positioning

One advantage of a CMS website (i.e, WordPress, Joomla) is that it helps you achieve better SEO rankings on search engines because of several built-in SEO tools (i.e, plugins or modules) availability. We frequently miss the fact that site creation and SEO are inextricably linked.

Clean Coding

This is something that is frequently overlooked since it is not visible, but keeping clean code (code that is simple to read and modify) can make a lot of things easier in the future. And it’s because if the developer can’t interpret the original code, there won’t be anything to do when you want to make modifications or touch your website. In this sense, a custom built website development service employs clean code that provides the functionality required by the client. In contrast, standard CMS website development services instal a lot of superfluous code, which degrades efficiency and might lead to hard-to-find issues.

Intuitive Dashboard

A simple in-built dashboard feature is a vital aspect of any CMS based Website, which is unavailable in Custom Website. A dashboard’s objective is to provide a visual, digital place where you may obtain whatever information you require. Your tools will be displayed in a visually appealing and functional manner on a simple dashboard. This could entail, among other things, content scheduling, security monitoring, tracking user activity, adding modules and plugins, and examining performance metrics. Your team will feel more efficient and confident knowing they have everything they need right at their fingertips if your dashboard is intuitive.

Content Editor

The editor is another crucial element to consider when selecting a CMS platform. This is especially critical if you want to integrate this feature on a custom made website and your staff lacks HTML or code experience. Without any design or coding skills, your CMS platform should allow you to effortlessly build and amend web pages as well as change the visual style and branding of your website. A competent content editor may also include drag-and-drop functionality, multi-user editing, photo editing, and formatting choices. However, if you want to make some substantial changes and functions to your site that go beyond what your content editor can do, you may need to consult your web designer to help you with such adjustments.

Third-Party Extensions and Plugins

Third-party libraries are used in custom web development services, and they must be adapted to the client’s needs. When selecting a CMS, opt for one that has a marketplace for apps and plugins. You may optimise your site for the greatest user experience by using the integration and plugin features. Typically, your CMS should provide basic features as well as the ability to readily instal plugins, modules or connectors to further personalise your website’s functionality.


Because producing custom code is less accessible to hackers, there are stronger security guarantees on a custom website development service in the face of prospective cyber-attacks. It is also your responsibility to include all security settings in order to safeguard your content and client information. In a CMS website, on the other hand, this aspect is in the hands of the company that created the plugins’ software, and they don’t always make all of the necessary or available measures public.


The performance of a website increases the user experience and usability, thus this is another important factor to consider. We achieve better outcomes with a custom web development service since it only uses the code that is required to meet the project’s objectives. On the other hand, the code in a conventional CMS website is predetermined and needs to be customised for the optimised performance of the website.

How should You Make the Decision?

Although the custom website development option is far more appealing, it isn’t the best option for everyone. If your needs are simple and you just have a limited budget and schedule, you might choose to go with a more common option.

If that isn’t the case, you should proceed with a Custom Website Development Service through customizing the WordPress CMS without hesitation.

In conclusion, customized website development will enable you to construct an editable website that adapts to your needs and assists you in selling more and better positioning yourself. Not only that, but you’ll be able to develop and expand alongside it, all while maintaining security. It’s well worth the money for everything it offers.

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    Custom Web Development Vs CMS Website Development

    November 25th, 2021|0 Comments

    Whether you're redesigning your website or starting to develop a website from scratch, you should always consider whether you want to go with custom website development or a conventional Content Management System or CMS

    Author: admin